Facebook is talking to Apple about creating a version of its
new ‘Home’ software for the iPhone. Their intentions are to boost revenue from
the users who access their social network on mobile devices.
After the Home software was released earlier this month for Google’s Android, Facebook has been speaking to Apple and Microsoft to expand
their platforms, says Adam Monsseri, director of product at Menlo Park. The
discussion is still ongoing, and nothing has been finalized.
Mark Zuckerberg, CEO of Facebook, is planning to keep the
mobile users engaged for longer by introducing this software. Since Google’s Android powers about 70 percent
of the smartphones worldwide, it is without question that Facebook Home would be first
released on the larger market.
While the program will not have advertising; companies will
be ready to pay for promotions that will be included in future updates. “There
are no ads on this yet,” Zuckerberg said. “I’m sure at some point there will
be.”
Source: Financial Post