May 19, 2015

Apple Introduces 15-inch MacBook Pro with Force Touch Trackpad & New $1,999 iMac


Apple today updated the 15-inch MacBook Pro with Retina display with the new Force Touch trackpad, faster flash storage, longer battery life and faster discrete graphics, delivering even more performance and capabilities to the MacBook Pro line. Apple also today introduced a new $1,999 configuration of the 27-inch iMac with Retina 5K display featuring a breathtaking 14.7 million pixel display, quad-core processors and AMD graphics, and lowered the price of the top-end iMac with Retina 5K display to $2,299.


"The response to the new MacBook and updated 13-inch MacBook Pro with Retina display has been amazing, and today we are thrilled to bring the new Force Touch trackpad, faster flash storage and longer battery life to the 15-inch MacBook Pro with Retina display," said Philip Schiller, Apple's senior vice president of Worldwide Marketing. "Customers love the groundbreaking iMac with Retina 5K display, and now with a new lower starting price, even more people can experience the best desktop we've ever made."

The updated 15-inch MacBook Pro features the amazing Force Touch trackpad that brings a new dimension of interactivity to the Mac. With built-in force sensors and a Taptic Engine that delivers haptic feedback, the Force Touch trackpad allows you to click anywhere with a uniform feel and customize the amount of pressure needed to register each click. The new trackpad supports a range of new gestures, including the new Force click, and APIs are available for third-party developers to incorporate Force Touch capabilities into their apps. The updated 15-inch MacBook Pro with Retina display also features up to 2.5 times faster flash storage than the previous generation, with throughput up to 2GBps, and offers an additional hour of battery life, with up to 9 hours of wireless web browsing and up to 9 hours of iTunes movie playback. In addition, MacBook Pro with Retina display discrete graphics deliver up to 80 percent faster performance using new AMD Radeon R9 M370X graphics for editing video in Final Cut Pro X, rendering 3D images in pro graphics apps or playing high-resolution games.

With a resolution of 5120 x 2880, the new $1,999 iMac with Retina 5K display has 67 percent more pixels than a 4K display, and features a 3.3 GHz quad-core Intel Core i5 processor with Turbo Boost Speeds up to 3.7 GHz and AMD Radeon R9 M290 graphics. The new iMac also includes 8GB of memory and 1TB of storage, as well as four USB 3.0 ports and two Thunderbolt 2 ports that deliver up to 20Gbps each, twice the bandwidth of the previous generation. The top-end iMac with Retina 5K display now starts at $2,299 and features a 3.50 GHz quad-core Intel Core i5 processor with Turbo Boost speeds up to 3.90 GHz, AMD Radeon R9 M290X graphics and a 1TB Fusion Drive.

Every new Mac comes with OS X Yosemite, the world's most advanced desktop operating system, redesigned and refined with a fresh, modern look, powerful new apps, and Continuity features that make working across your Mac and iOS devices more fluid than ever.

Photos, iMovie and GarageBand, and iWork come free with every new Mac. Photos for OS X keeps your growing photo and video collection automatically organized, easy to navigate and accessible across all of your compatible Apple devices using iCloud Photo Library. iMovie lets you easily create beautiful movies, and you can use GarageBand to make new music or learn to play piano or guitar. The iWork suite of Pages, Numbers and Keynote makes it easy to create, edit and share stunning documents, spreadsheets and presentations. Pages, Numbers and Keynote for iCloud let you create a document on iPhone or iPad, edit it on your Mac and collaborate with friends, even if they are on a PC.

Pricing & Availability
The updated 15-inch MacBook Pro with Retina display is available today through the Apple Online Store (www.apple.com), Apple's retail stores and select Apple Authorized Resellers with a 2.2 GHz quad-core Intel Core i7 processor with Turbo Boost speeds up to 3.4 GHz, 16GB of memory, 256GB of flash storage and Intel Iris Pro graphics starting at $1,999 (US); and with a 2.5 GHz quad-core Intel Core i7 processor with Turbo Boost speeds up to 3.7 GHz, 16GB of memory, 512GB of flash storage and AMD Radeon R9 M370X graphics starting at $2,499 (US). Configure-to-order options include faster quad-core Intel Core i7 processors up to 2.8 GHz with Turbo Boost speeds up to 4.0 GHz and flash storage up to 1TB. Additional technical specifications, configure-to-order options and accessories are available online at www.apple.com/macbook-pro.

The new 27-inch iMac with Retina 5K display is available today through the Apple Online Store (www.apple.com), Apple's retail stores and select Apple Authorized Resellers with a 3.3 GHz quad-core Intel Core i5 processor with Turbo Boost Speeds up to 3.7 GHz, AMD Radeon R9 M290 graphics and 1TB of storage starting at $1,999 (US). The top-end iMac now starts at $2,299 (US) and features a 3.5 GHz quad-core Intel Core i5 processor with Turbo Boost speeds up to 3.9 GHz, AMD Radeon R9 M290X graphics and a 1TB Fusion Drive. Configure-to-order options include faster quad-core Intel Core i7 processors up to 4.0 GHz with Turbo Boost speeds up to 4.4 GHz and flash storage up to 1TB.

Martin Tam is an editor and the Director of Video Production at [blank]’s Universe. He is also a technology enthusiast that particularly enjoys computers and photography. He enjoys breaking things and sleeping in his spare time.